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Media Studies A Level

This subject offers you the opportunity to understand the way the modern world is shown to us through an exploration of Media.  Any student with an interest in the Media or thoughts of following a Higher Education course in Media / Film / Communications / Journalism / Cultural Studies would benefit from taking this course.

+ Course details and future career paths

This contemporary, accessible and creative course has been designed to allow learners to study the media in an academic context and apply the knowledge and understanding gained to the process of creating their own media production. (Working in your choice of TV, Print, Radio or Music Video with online supporting websites).

This element of the course is supported by a dedicated Apple Mac suite, industrial standard media software and an independent workroom equipped with non-linear video editing and a Chroma key room. Video and still cameras are also freely available to students.

Media Studies is designed to widen the intellectual horizons of the learner through the analysis of a wide range of media forms and contexts. It will enable students to develop a wider understanding and appreciation of the media in both an historical and contemporary context.

Over the two year A-Level, Students will demonstrate knowledge and understanding across a range of different media forms delivered by a range of media texts specified by OCR. These will include contemporary news reporting (The Guardian and Daily Mail newspapers / magazines and their online presence, TV Long Form Drama (both English and non-English speaking examples), including Stranger Things and Icelandic Drama Trapped. An audience and industry study of the computer game Minecraft. A historical and contemporary study of advertising campaigns (Old Spice, Lucozade) are some examples among many other media and film texts.

Students will develop a critical understanding of the media and of media products through the conceptual areas of Media Language, Media Audiences, Media Industries and Media Representations.

Students will study:

Media Language—How the media through codes, conventions and technical elements communicate meaning. ie: Why is that particular camera angle / shot used?

Media Representation—How the media portray events, issues, individuals and social groups.

Media Institutions – How the media industries production, distribution and transmission affect media forms and platforms.

Audiences—How the media target, reach and address audiences, how audiences respond to media and how audiences becomes media producers (Social Media, Memes).

Students will explore the above areas using examples of: Television, Film, Radio, Newspapers, Magazines, Advertising and Marketing, Online, Social and Participatory media, Video Games, Music Video.

+ Progression

Having A Level Media Studies can open up a world of opportunities in both university choices and career options. If you are considering applying to university, Media Studies can work on its own or in conjunction with many other subjects. Film, Photography, Art and Design, Graphics, Sociology, Psychology, Advertising, Entertainment Management, History, Travel, Politics and English. Media offers a wide ranging scope for study in our media dominated world.

 

How to find us.

Recreation Road
Durrington
Wilts
SP4 8HH

Phone: 01980 652 467
EMAIL: Admin@avonvalleycollege.org.uk

 
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